To build the largest indigenous Fast Moving Consumer Goods (FMCG) company centered on excellence and integrity
To delight and improve our consumers’ quality of life by providing high quality Pharmaceuticals and Consumer Products
Total commitment to infusing our corporate core values of integrity and excellence to drive quality aimed at customer delight, satisfaction and loyalty
Our Core Values
Orange Group is a fast-moving consumer goods company based out of Nigeria with a footprint that stretches across West Africa in four key segments: Pharmaceuticals; Beverages; Personal Care; and Lighting. As a large diversified consumer goods group, Orange Group leverages its industry knowledge, manufacturing capabilities and extensive distribution network to bring international products and brands to African consumers, as well as locally manufacture effective quality pharmaceutical products.
In the pharmaceutical space, the company has partnered with some of Indonesia’s largest pharmaceutical groups such as Kalbe Farma, Tempo Scan Pacific, Dexa Medica, and Mensa Group, for more than a decade. Its relationship with Kalbe Farma goes back to the founding of Orange Group in the 1980s.
Beyond distributing and marketing their partners’ products in Nigeria and Ghana, the company also engages contract manufacturers to produce Orange-owned brands at several factories in Indonesia and India. Orange Group has a fully integrated logistics, warehousing and sales operation that allows it to distribute directly to its wholesalers and retailers. It also owns two factories in Nigeria that focuses on manufacturing pharmaceuticals, personal and home-care products.
History of Orange Group
From a simple chemist shop to becoming one of Africa’s largest diversified consumer goods group, Orange Group’s success has been underpinned by the values of the founding Ezenna family. The business was founded by Sir Tony Ezenna, who imbued it with three guiding principles of trust, education and philanthropy, that are bound together by his family’s strong Christian faith.
After 13 years of working for the family owned chemist shop; Eastern Industrial Chemist, Sir Tony Ezenna set out on his entrepreneurial journey to build Orange Drugs Limited. The Company Orange Drugs Limited was first registered on July 20, 1988 with RC No 115913, and with its first office located in Ikenegbu, Owerri Imo State in the eastern part of Nigeria.
As the company grew and expanded, it moved its headquarters to the commercial city of Lagos, in order to best serve the needs of Nigerians and also make an impact on the world market. The first corporate office was at 4B Okupe Estate, Mende, Maryland, Lagos State, before the company expanded into its present Head Office at 66/68, Town Planning Way, Ilupeju, and Lagos State in 2001.
Orange Drugs Limited diversified from its pharmaceutical roots into the personal care industry in 1994, through the importation of soaps, creams and other beauty products. By 2006, the Company commenced the local production of diverse soap brands in Lagos aimed at meeting the needs of Nigerians, while boosting the Nigerian manufacturing sector and also creating jobs for the populace.
In 2009 the company entered a Joint Venture partnerships with Indonesia’s largest pharmaceutical company, Kalbe Farma. The JV established the creation of Orange Kalbe Limited that engages in pharmaceutical production of quality products in Nigeria.The creation of both Orange Kalbe Limited (OKL) AND Orange West Africa Limited (OWAL) led to the formation of Orange Group.